Product Research

World-Class Technology Studio Testing Product Developers Newest Innovations

The Golf Lab product research team uses state-of-the-art technology to comprehensively test and re-test golf’s biggest named products and newest innovations. We comb through pages of unique data and apply it to the mechanics of the golf swing. With a superior understanding of our equipment, we can better simplify the relationship between science and the body.

Our unique in-depth study of launch monitors, club specific techniques, and aptitude in performance club building removes variables and allows for precise data leading to more comprehensive product research.

For more product research information, contact us.

Quiet-Eye Ping Pong Protocol

This past week we finally presented the catching protocol we have refined since Gauti Gretarsson showed this to me 3 years ago. On the flight home from a visit to Iceland I went on Amazon and bought Ping Pong Robot. It was pretty hard to explain to my wife since we didn’t have an actual ping pong table!

Three years later I wish I had stock in the company. I get videos on a regular basis of golf coaches from around the world shooting ping pong balls at their clients. Last week we presented, and demonstrated, our 10 level protocol which has 5 variations of catching pattern with two variations of speed and delay time. Included below are some of our favourite images and videos from over the years. You can download our powerpoint from the WGFS below.
Click here for Presentation PDF

Galvin Green 2018 Team Europe Ryder Cup Uniforms

Do you hesitate to wear layers because it will effect your golf swing? You feel too tight in the shoulders and and your mobility is restricted. Well, ask the Ryder Cup Team Europe how the new Galvin Green jacket didn't compromise their performance...and we've got the numbers to back it up. Congrats on the win guys!

Driver Test 2018

Here Liam introduces the robot testing he will be performing at KIGOS in Incheon, Korea. He will be using Foresight, GEARS, and Trackman to measure the performance of drivers from TaylorMade, PING, Callaway, and Titleist.

TaylorMade M4 Driver Review

- Liam dives into Twist Face Technology
- The sweet spot moved from last years driver, but how far?
- Eight impact study points 1cm in every direction from the centre punch mark to show the change in Twist-Face Loft.
- How do the 2018 TaylorMade M4 numbers compare to the 2017 TaylorMade M2